Oak’s mission is to revolutionize retail. We elegantly infuse technology into brick-and-mortar retail: creating intelligent, purposeful, and beautiful experiences that prove an ROI and serve as a step-function jump from anything the world has ever seen. We aim to accelerate retail. All $12 Trillion of it.


We’re growing. Quickly. One might even say, “hella” quickly. This is why we need you. You will be a Full Stack Designer of the Design Staff, collaborating with the team at large helping us grow our company from the ground up. You love all things design... Typography, User Experience, Interaction Design, Wire-framing, Storyboarding, Visual Design, Industrial Design, Aesthetics, etc. You are ready to explore outside of the box to new form-factor interactions. You’re organized. You’re a great communicator. Nothing gets by you - and you get ahead of problems before they’re an issue. You’re cool under fire, love pressure, and are at ease in any scenario.


Take broad, conceptual ideas and turn them into something useful and valuable for our users. Design flows and experiences that are incredibly simple and elegant. Contribute to high-level strategic decisions with the rest of the product and executive teams. Give and solicit feedback from other designers in order to continually raise our bar for quality. Partner with PMs, engineers, researchers and business teams to oversee the user experience of a product from conception until launch.


  • A Bachelor's degree preferably in design (masters degree awesome but not required).
  • An understanding and deep appreciation for design systems and visual methodologies.
  • A love for design tools like Adobe Creative Suite, Sketch, etc.
  • An understanding of prototyping and wire-framing tools such as InVision, Axure, etc.
  • You don’t “love” being told what to do: you understand the situation and are comfortable making decisions. Forgiveness, not permission.
  • You find a work-around when there is no work-around.


Retail is at an inflection point. The store experience hasn’t changed in 100 years - and while the efficiency and convenience of ecommerce has accelerated consumer expectations about convenience and choice, physical retail still remains 94% of all commerce. Single-branded stores are the most preferred way to shop and retailers are struggling to find impactful, costeffective, and scalable solutions to elevate their experience. Options today are limited to agencies (expensive, one-off), and internal teams (expensive, often not top talent). While customers continue to evolve (54% of customers want in-store touch-screens), retailers are struggling to innovate. Those investing in digital integration are winning (Bonobos, Warby Parker, Nordstrom), and those which aren’t are losing (RadioShack, Circuit City). Oak will help the winners win. The retail SaaS application space in 2014 was $31.2B market and growing.


Oak approaches the physical world like the web: in-store “sessions” are identical to online sessions. We identify acute moments of opportunity for technology to remove friction and provide a real utility, build beautiful products that wow customers, and collect data that has previously been lost, like items a customer doesn’t purchase after a fitting session, in-store browsing patterns, and even conversions per SKU (versus just velocity).